Setting Up Your Business Profile

A complete business profile helps you get the most out of WilDi Maps and builds trust with potential customers.

Initial Setup

Step 1: Business Information

Navigate to Settings > Business Profile and complete:

Business Name: Your official business name
Category: Select your primary business type
Description: 200-character summary of your business
Year Established: Build credibility with history
Business Registration: EIN or business license number

Step 2: Location Details

Primary Address: Your main business location
Service Area: Where you serve customers
Multiple Locations: Add branches if applicable
Delivery Radius: For delivery businesses
Parking Information: Help customers find parking

Step 3: Contact Information

Primary Phone: Main business line
Email: Customer service email
Website: Your business website
Hours of Operation: Regular business hours
Holiday Hours: Special schedules

Step 4: Enhanced Profile Features

Logo and Branding

Upload high-resolution logo (PNG/JPG)
Brand colors for consistent ads
Tagline or slogan
Brand voice guidelines

Social Proof

Link Google Business Profile
Import reviews (with permission)
Add certifications/awards
Member associations

Media Gallery

Storefront photos
Product/service images
Team photos
Video tour (optional)

Advanced Profile Settings

Payment & Offers

Accepted payment methods
Current promotions
Loyalty program details
Gift card availability

Accessibility

Wheelchair accessible
Parking availability
Public transit nearby
ADA compliance details

COVID-19 Updates (if applicable)

Safety measures
Contactless options
Capacity limitations
Mask requirements

Profile Optimization Tips

SEO Benefits

Use relevant keywords in description
Complete all fields for better visibility
Update regularly for freshness
Add seasonal keywords

Trust Signals

Verify your business (blue checkmark)
Add years in business
Display licenses/certifications
Include team photos

Conversion Optimization

Clear call-to-action buttons
Prominent contact information
Special offers visible
Easy directions/parking info

Verification Process

Why Verify?

Blue checkmark badge
Higher ad relevance scores
Access to premium features
Priority support

Verification Steps

Submit business documentation
Phone verification
Address confirmation
Review process (24-48 hours)

Required Documents

Business license
Tax documentation
Utility bill (address proof)
Bank statement (optional)

Multi-Location Management

Adding Locations

Each location needs unique profile
Share campaigns across locations
Centralized billing
Location-specific offers

Managing Multiple Profiles

Switch between locations easily
Bulk update information
Compare performance
Assign location managers

Integration Options

Connect External Services

Google My Business sync
Facebook Business import
Yelp profile connection
Industry-specific directories

API Access

Programmatic updates
Inventory sync
Price updates
Hours automation

Profile Performance Metrics

Visibility Metrics

Profile views
Search appearances
Click-through rate
Conversion rate

Engagement Metrics

Phone calls from profile
Website clicks
Direction requests
Offer redemptions

Best Practices

Keep Information Current

Update hours immediately
Refresh photos quarterly
Update offers monthly
Verify info accuracy

Respond to Feedback

Monitor profile analytics
Address common questions
Update based on customer needs
Test different descriptions

Competitive Advantage

Highlight unique selling points
Showcase awards/recognition
Feature customer testimonials
Emphasize local presence

Common Mistakes to Avoid

Incomplete information
Outdated hours/contact
Low-quality images
Generic descriptions
Ignoring analytics

Need Help?

Our team can help optimize your business profile for maximum impact. Contact support@wildimaps.com for a free profile review.

Setting up your business profile