Creating Your First Campaign on WilDi Maps

Welcome to WilDi Maps! This guide will walk you through creating your first location-based advertising campaign.

Prerequisites

• An active WilDi Maps account
• A verified business profile
• Your campaign creative (ad content)

Step-by-Step Guide

Step 1: Access Campaign Creation

1. Log into your WilDi Maps dashboard
2. Click on "Campaigns" in the main navigation
3. Select "Create New Campaign"

Step 2: Define Your Campaign Basics

• Campaign Name: Choose a descriptive name for internal reference
• Campaign Type: Select between:
  • Zone Campaign: Target specific geographic areas
  • Tunnel Campaign: Target drivers along specific routes
  • Time-based: Target specific times of day
• Duration: Set start and end dates

Step 3: Set Your Target Location

• Use the interactive map to select your target area
• For Jacksonville businesses, you can target:
  • Specific neighborhoods
  • Major highways and intersections
  • Areas near your business location
  • Custom polygons for precise targeting

Step 4: Configure Your Ad Content

• Headline: Maximum 30 characters
• Description: Maximum 90 characters
• Call-to-Action: Choose from preset options or custom
• Display Duration: How long the ad shows (3-10 seconds)

Step 5: Set Your Budget

• Daily Budget: Minimum $2/day
• Total Budget: Optional campaign cap
• Bid Strategy:
  • Automatic: WilDi optimizes for best results
  • Manual: Set your cost-per-impression

Step 6: Add Targeting Rules

• Demographics: Age, gender (optional)
• Time Targeting: Specific hours/days
• Weather Conditions: Target based on weather
• Traffic Conditions: Target during rush hours

Step 7: Review and Launch

• Review all campaign settings
• Check preview on different devices
• Click "Launch Campaign"

Best Practices

• Start with a small test budget
• Use clear, action-oriented messaging
• Include time-sensitive offers for better conversion
• Monitor performance daily for the first week

Need Help?

Contact our support team at support@wildimaps.com or use the in-app chat feature.